NISSAN | THE BRIEF
To amplify Nissan's sponsorship of the UEFA Champions League, Trophy Tour, Champions Trophy and 2019 Cricket World Cup through influencers.
NISSAN | THE DELIVERABLES
To achieve 5.25m impressions amplifying Nissan's #GetThereWithGinola campaign whilst encouraging 100 public entries to their social competition.
To amplify Nissan's UCL Trophy Tour through the use of YouTubers.
To run competitions and seed influencers to both Champions Trophy and 2019 Cricket World Cup games.
NISSAN | THE RESULTS
7.34m impressions garnered on Nissan's #GetThereWithGinola campaign whilst attaining 134 entries
Youtubers to amplify Nissan's UCL trophy tour included Daniel Cutting.
Awareness of Nissan's prescence amplified by the likes of Jamie Laing, James Dunmore, Robbie Lyle and Reshmin Chowdhury, with #SweepTheNation reaching over 1,800,000 people.