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LAUREUS | THE BRIEF

To showcase the global impact of the brand and highlight the year round charity activities.

To create compelling, first in class sports content that engages followers on social media.

To deliver the Nominations and Awards creatives cross platform for the Laureus World Sports Awards.

LAUREUS | THE DELIVERABLES

To maintain a premium aesthetic whilst producing daily content designed to resonate with sports fans across the world.

To drive engagement on social media amongst the high profile Ambassadors and Academy Members.

LAUREUS | THE RESULTS

Best in class social first content across all channels.

A recognisable brand look and feel helping Laureus to stand out.

Significant year on year increases in impressions, engagements, video views and followers.

The highest engagement rates on social media for a Laureus World Sports Awards.

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