BRIEF

Script, produce, film and edit 11 daily shows during the Super 8s of the T20 World Cup, incorporating interviews, masterclasses and fan challenges exclusively for the 4Cast app.

WHAT WE DID

Create a show each day showcasing the best of Barbados - highlighting cricket culture, fan engagement and professional player masterclasses turning everything around within the same day.

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SERVICES USED

​Content Creation: a production crew of four on-site

Content Amplification: through owned-channels to drive click-throughs to 4Cast app.

Content Creation: a production crew of four on-site

Content Amplification: through owned-channels to drive click-throughs to 4Cast app.
 

RESULTS

60,000+ in-app views and 22,000+ engagements.

100,000+ views on Fancode

We created 11 daily 15+ minute shows, filming 200+ hours of content and 8 pieces of partner activation content.